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Spotify Ventures Deeper into AI: Unveiling Playlist Creation

Spotify, the music streaming giant, is once again at the forefront of innovation, exploring the realm of artificial intelligence within its platform. Following the recent introduction of their DJ AI feature, there are tantalizing indications that Spotify is actively developing a Playlist AI feature, enabling users to craft playlists through the use of text or prompts.

This revelation surfaced through the observations of Chris Messina, a tech luminary known for coining the hashtag. Messina shared a glimpse of code snippets extracted from the Spotify app, which included intriguing references to a “Playlist AI” code.

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Adding to the intrigue, another line of code hinted at the prospect of “Get playlists based on your prompts,” suggesting that playlists could be dynamically generated by users through simple text prompts or descriptions. The speculation is that this feature could potentially offer a ChatGPT-like experience within Spotify.

When approached for comments by TechCrunch, a Spotify spokesperson chose to remain tight-lipped, emphasizing that there were no immediate details to share regarding new features or developments.

Resembling Spotify’s Niche Mixes? Interestingly, Spotify already offers a feature known as Niche Mixes, which bears some resemblance to the described Playlist AI concept. Niche Mixes allows users to generate algorithmic playlists by entering specific keywords in the search bar.

However, Spotify clarifies that Niche Mixes does not rely on AI technology; instead, it operates using their personalized algorithms. Should Playlist AI come to fruition, it seems poised to elevate this concept to a higher level of sophistication, promising a more refined and tailored music recommendation experience.

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Much like ChatGPT, the vision behind Playlist AI suggests the creation of playlists with highly detailed descriptions, aiming to provide users with music selections that align precisely with their unique tastes and preferences. The prospect is undeniably captivating, and the music world eagerly anticipates its potential realization.

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